We refer to the Holiday Bonus as the amount by which the price of an accommodation can be reduced by integrating third-party advertisements.

These ads are displayed for a period of 24 hours within randomly selected accommodations.

During this 24-hour period, visitors to the platform have the opportunity to activate the Holiday Bonus by sharing the respective accommodation on Facebook. The price reduction only becomes effective through this voluntary interaction by interested users.

The advertising message is not only seen, it is actively shared.

Reach guaranteed.

This is how visitors to the platform see advertising messages: accommodations combined with innovative marketing elements that create reach and offer added value. Instead of traditional ad placements, we offer a context-rich presence within real accommodations – with no fixed cost risk.

A key element of our advertising concept is the active participation of interested users and travelers.

To claim the Holiday Bonus, it must first be activated by travelers. Activation occurs by sharing the respective accommodation, including the embedded advertisement, on Facebook. The Holiday Bonus can be activated and shared by multiple people at the same time, but it can only be redeemed once when booking the accommodation.

BENEFIT

This is where the added value lies. Your advertising message is not only seen, but voluntarily and authentically shared by real users directly in the context of an attractive travel offer. This creates reach where it has the most impact: in personal networks, with high credibility and without traditional scatter losses.

The visibility of your ad is therefore not accidental, but the result of conscious interaction and genuine interest. This ensures efficiency, increases awareness of your business, and connects your brand with positive emotions.

With this form of advertising, you’re not just placing your message where travelers actively search for vacation opportunities. You’re also securing long-term visibility within their personal circles. Authentic, effective, and measurable.

BENEFIT +

An additional advantage arises from the active involvement of the hosts themselves.

Hosts have a legitimate interest in selling the accommodations they publish on the platform as quickly as possible. The Holiday Bonus provides them with an effective tool to increase the attractiveness of their offers and generate targeted attention without incurring any costs themselves.

It can therefore be assumed that not only travelers, but also hosts will share offers with integrated advertising messages, thereby generating additional reach. Moreover, commercial hosts usually have more social media followers than private individuals, which significantly increases the spread of your advertising message – naturally at no extra cost.

It can therefore be assumed that not only travelers, but also hosts will share your ad and thus create additional reach. As an advertising partner, you benefit from a dual distribution of your message – with no further cost.

BENEFIT ++

By providing the Holiday Bonus, you not only benefit from organic distribution by travelers. Use your offer strategically for your own marketing activities as well.

Especially in combination with your existing Facebook community, the Holiday Bonus can serve as a likeable marketing tool – with no additional costs and a clear advertising message.

BENEFIT +++

Advertising Partners benefit not only from fixed and predictable advertising costs, but also from the side effect that accommodations with integrated ads are actively included in our cross-media marketing campaigns, resulting in an even greater advertising impact without any additional financial effort.

This creates an enhanced promotional effect with increased reach.

Placing advertisements is possible starting from EUR 100.00.

Before creating your advertisement, you define the amount you are willing to offer as a Holiday Bonus. This amount is fully deducted from the sales price of the promoted stay at the time of booking – with no additional cost to the Advertising Partner.

You can choose from fixed Holiday Bonus amounts of EUR 100, EUR 200, or EUR 300. Up to three advertisements can be displayed simultaneously per advertising Partner. The Holiday Bonus amount can be freely selected for each advertisement. Payment of the selected amount is made prior to creating the advertisement.

If the provided Holiday Bonus is redeemed as part of a booking within 60 days of publication, the advertising campaign is considered completed. The budget is used up, and the advertisement will be deactivated.

If the Holiday Bonus is not redeemed within this period, the advertisement will also be deactivated. The unused budget will be used by the platform operator to purchase accommodation vouchers, which will be raffled off in giveaways via the platform. In this context, the advertising Partner will be listed as a sponsor.

Creating additional advertisements with a new budget is possible at any time.

For larger campaigns, we will gladly create a customized concept tailored to your goals.